BIKE TOUR
What is an impact campaign?
Impact campaigns use documentary films as organizing tools and are essentially the film’s outreach plan beyond the theater. Impact campaigns help push a film’s social agenda forward and aim to create tangible and measurable change beyond the storytelling itself. In short, we want to do more than just tell the story.
The goal of our impact campaign is simple: we want to encourage Black and brown communities to get out and ride! We hope that by doing so folks take the first steps in a complete lifestyle change. To accomplish these goals, and to widen the reach of the film, we will host screenings in select communities across the country that will be followed by panel discussions featuring wellness coaches, healers, cyclists, and the film’s main participants. Each screening will commence with a community bike ride. Bikes and helmets will be available for those who need them**
We need to get this timely and life-changing film in the right hands and we need your help!
Donate
We are currently raising money to host film screenings and bike tours in at least 5 major cities in the US with large Black communities.
Get Involved
There are a few ways to get involved:
Lend Bikes
We will need access to bikes to offer those in the audience who may be new to cycling and don’t yet own their own wheels. Lending/renting us a few bikes for the ride would go a long way (and could potentially change a life!).
Host Event
We are looking for cycling collectives that can host a bike ride through their city. We are able to offer a small partner stipend to cover any additional administrative tasks associated with our partnership. Your collective will be responsible for organizing the complete ride, including mapping the safest route through your city. If the opportunity arises, we would love to join rides already happening!
Why this film impact campaign and why now?
Black men are dying at alarming rates, with complications of the heart being the leading cause of death in Black males older than 44. Efforts to eliminate the racial and ethnic inequities within our healthcare system have often overlooked Black males, whose life expectancy rates have continued to lag far behind Black women and white Americans. A film showcasing the inadequacies in our healthcare system when it comes to Black men is crucial, and time-sensitive.
